Owners Lisa and Alan Dailey of Chocolaterie Stam Cedar Falls utilize Shop Where I Live to help showcase their individual store, online. As a franchise business, Chocolaterie Stam Cedar Falls isn’t allowed to have their own online website for purchasing products. However, a shop on their local Shop Where I Live website helps to showcase their local store to local customers in the area, not just the corporate branded information on the main website.
Their shop helps to tell the franchise story, along with Lisa and Alan’s story of how they came to be franchise owners of a 100+ year old company from the Netherlands. In addition, having an online presence outside of social media and the corporate website, the Dailey’s are able to utilize other online marketing methods and have them link back to their shop on Shop Where I Live. They can now showcase all that they have going on in their store, and utilize online methods to help drive traffic into their local brick and mortar shop.