Innovations in technology have today allowed aspiring entrepreneurs the ability to open their very own online business. However, having access to this opportunity doesn't necessarily translate to success. The following list describes three mistakes to avoid when growing your small e-commerce business site. Over-Complicating Your Website Bigger is better, right? When it comes to an e-commerce … [Read more...] about 3 Mistakes to Avoid When Creating an E-Commerce Site for Your Small Business
Whether you're new to Shop Where I Live or you've been selling for some time, there are always ways to drive even more traffic to your online shop and get more eyes on your products/services, and ideally more sales. Here are 8 ways you can drive more traffic to your online shop. Share link on social media posts Add a link to your shop in your social media "About" information Add a link … [Read more...] about How to Promote Your Online Store – 8 Recommendations You Can Do Today
Online shopping has completely disrupted local retail. The correlation between 2019 marking the biggest year yet for retail store closures and the rise of online shopping is undeniable. Four years ago, just 7.4% of all retail sales were online, but in 2019 that number doubled to 14.1%. It is estimated that in four more years, 22% of retail sales will come from online channels (Statista). And by … [Read more...] about The Future of Retail is Online and Small Businesses Can’t Afford to Ignore It Any Longer
When you’re running your own little craft business, you may find sales quickly expanding. Selling on sites like Etsy can be appealing, but local transactions are often more reliable. If you’re wondering about alternatives, read on. Here are some tips for you to bring in more sales through community solutions. Local Fairs Fairs are an excellent place to expand your business. From craft shows to … [Read more...] about Moving Off of Etsy: Where Else Can You Sell?
Small businesses are the heart and soul of their local communities. They play a vital role in stimulating the local economies they are embedded within. Many of these great businesses don't have a way for customers to buy their products online or aren't aware of their existence in the community Many Consumers Prefer Online Shopping More and more consumers are opting to have goods delivered to … [Read more...] about Why Local Businesses Should Sell Online Too
If you're relying on customers to come flocking to your online products without ever telling anyone they're online to buy, you're definitely missing out on potential orders. We've seen first hand the power of good SEO (Search Engine Optimization -adding text and keywords to products to help customers discover them through a search engine like Google). However, SEO takes time and may not result … [Read more...] about 5 Reasons You’re Not Getting Online Sales and What to Do About It